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PM Successes |
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Performance Marketing succeeds for every client. Here are a few of our favorites.
 Ginsburg Bakery
Evolution Instead of Revolution
Ginsburg Bakery has been a part of Atlantic City for more than 100 years. To celebrate the company’s proud history, Performance Marketing adopted an evolutionary approach to repackaging the Ginsburg brand by honoring the current Ginsburg logo, which had been in service for nearly 25 years. By keeping the basic look and feel of the logo we were able to keep the logo connected with the past, but update it with a fresher, more modern appeal to today’s consumer. The brand repackaging included an updated promotional packet featuring photos of the company’s products and production facility, updated stationery (letterhead and business cards), new print ads and a brand new website.
more: Collateral
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The Dental Spa
Creating a Brand To help make The Dental Spa go from ordinary to extraordinary, Performance Marketing served as the driving force behind their re-branding effort. The Dental Spa’s main focus was to transform the practice into a cosmetic and reconstructive dental practice. Performance Marketing developed a marketing plan to increase market share by positioning the practice as the expert within a niche that attracts patients interested in these high-margin services. By molding their new image, we provided The Dental Spa with a new logo, stationary, brochures, print ads, direct mail, and radio spots. In the end, Performance Marketing created one of the most recognizable dental practices in Center City Philadelphia, and the doctors at The Dental Spa are enjoying the continued success.
more: Brand Identity |
 Greater Vineland Chamber of Commerce
Website
When the Greater Vineland Chamber of Commerce decided to offer the latest in website technology to their members, they turned to Performance Marketing. Using an enhanced database structure, Performance Marketing was able to build a website that provides easy access for members and Chamber staff with multi-level password protection. Members can manage their accounts, register for events and pay dues online, all in a clean, attractive and easy to navigate website design.
more: Web Design
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"We are experts in providing our patients with dental makeovers, but Performance Marketing was our expert resource when we needed an identity makeover. They helped build a brand that established us as one of the most recognizable dental practices in Philadelphia."
"Our fundraising efforts rely on the success of our special events. Performance Marketing provides complete, hands-on event management,
checking every detail from start to finish with a 'whatever it takes' attitude."
"Performance Marketing was the affordable solution when we needed to revitalize our brand. We got a fresh, modern look while remaining true to our 100 year history."
"Performance Marketing turned our website into a centerpiece for our member communications program. Our award-winning site is easy to use and looks great."
"Our marketing program goals have been exceeded by Performance Marketing. They create opportunities in the market that our business needs. Performance has been our marketing solution and continues to be responsive, easy to work with, and innovative."
"Performance Marketing helps us manage every component of our marketing program and then goes further with research, marketing budget management, internal communications, training and more. They give us everything we needed to take our marketing activities to the next level."
"We needed a brand and a competitive position in the market. Performance Marketing helped us achieve both and they monitor the market for the best opportunities and recommend when to act."
"We work with Performance Marketing to build public awareness of our organization. Their expertise helps us to identify our different audiences and tailor messages to communicate effectively with them."
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