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Bios
Glenn Davila
President
Glenn is an accomplished marketing professional with a history of delivering exceptional results. As the team leader, he is hands-on in all aspects of the business, while serving as the primary conduit for client services. As creative director and senior copywriter, his brand-centric approach keeps key messages fresh and on-target. His work has been recognized in many national and international marketing competitions. Glenn’s areas of expertise include the traditional mediums of radio, television, print, direct mail, outdoor and market research, as well as the new mediums of web sites, email and social networking.
Glenn holds a BA in Communications from The College of New Jersey and an MA in Corporate Communications from Duquesne University in Pittsburgh. Glenn joined Penny Rossi as a member of the Unitel Wireless Communications marketing team in 1996, which was the start of the relationship that would eventually drive PM through its first decade of success.
For Glenn, the mission is simple; using all-encompassing strategic thinking, he guides clients in using the right methods to communicate to the right targets resulting in true return on investment.
Ron Irvin Art Director and Director, Performance Signage
As the art director, Ron is primarily responsible for PM’s graphic design services. He holds a BFA in Graphic Design and Photography from Temple University’s Tyler College of Art. Ron has over 20 years of experience in sales, marketing, sign fabrication and installation. Previously, he was Vice President of Otter Creek Imaging and managed operations for large format printing, custom displays and billboard production. He also headed the print department at The Gotham Group and was a Senior Illustrator at Ocean Atlantic Textile Screenprinting.
Jeanette Truscott Director of Marketing Services
Jeanette is responsible for media buying, special events and budgeting. Formerly, she was Director of Marketing at Unitel for 10 years. She also served as Director of the New York Marketing Office for the Tropicana and Manager of Slot Marketing at Trump Plaza and Trump Taj Mahal.
Penny Rossi
Founder
Penny is a true expert in marketing, sales strategy and execution with more than 25 years of experience. Her primary role at PM is to provide her signature no-nonsense approach to find the right solutions for our clients. Penny is well-known for her outstanding ability to ensure the growth of young companies by building a strong, positive public image and by identifying and cultivating targeted audiences.
Having served as a consultant to over 100 companies from startups to large international corporations, Penny has developed a unique perspective on marketing. “From conception to consumption,” Penny is constantly searching for new opportunities, synergistic relationships and creative ways to make our clients successful.
Erin Quirk
Production Manager
Erin coordinates all elements of production, including design, production, delivery and web site development. Before joining PM, Erin spent eight years in the advertising and internet marketing departments of Avalon Carpet and Tile. She holds a BA in English from West Chester University.
Ashley Ayrer PR Specialist
Ashley is responsible for assisting in the development and implementation of public relations programs and aids in special event planning and market research. She also provides support for copywriting, creative messages, web site development, advertising and media buying. Ashley graduated cum laude from the Richard Stockton College of New Jersey and holds a BA in Literature.
Todd Zeldin Director of New Media
Todd has over 15 years of experience in web site design, development and strategy. He has served over 60 clients nationwide, from international industry leaders like Hewlett-Packard, to regional businesses like the South Jersey Healthcare Foundation. Todd has experience in a wide range of industries including finance, law, real estate, banking, healthcare, music, construction and entertainment.
Next: Accomplishments / Awards
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